30/01/2026

Shaping the Digital Future of OMR Group

For us, digital transformation is not just a trend, but a strategic direction. We are proud to be launching a CRM project that represents the foundation of a new era in our business.

By connecting people, data, and cutting-edge technology, we are creating an ecosystem in which the customer is always at the center. With the support of our partners Salesforce and M&I Systems Group, we are accelerating the path toward innovations that will transform the customer experience.

CRM is a key platform that connects people, processes, and technology, and within our Group it will help us centralize data on customers and clients, our processes, and sales opportunities. CRM is only the first step in supporting our ambition to move toward an integrated, omnichannel approach and a digitally driven business model.

 

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